Keynote Speakers

Pro. / Dr. Jimmy C.Y. Yung

The topic: Competition through Innovation: A Flipping Case of Hospitality Education in Taiwan.

  • President, National Kaohsiung College of Hospitality and Tourism 
  • Full-time professor, Tourism and Management Institute, National Kaohsiung College of Hospitality and Tourism
  • Member, Tourism Development Promotion Team, Executive Yuan 
  • Chairman, Chinese Tourism Management Association
  • Chairman of the Consumers' Foundation, Chinese Taipei and committee member of the Kaoping branch of the Consumers' Foundation, Chinese Taipei
  • Chairman, Taiwan Dunmu Association
  • Chairman, Foundation for International Cooperation in Higher Education of Taiwan
  • Honored chairman, Taiwan Tourism and Leisure Association 
  • Council chairman, China Hospitality and Tourism Education Association

Dr. Alfonso Vargas-Sanchez

Alfonso Vargas-Sanchez is full professor at the University of Huelva, where he has been distinguished with the 2002/2003 Teaching Excellence Diploma, and the 2006/2007 Teaching Excellence & Quality Award as a member of an online teaching group.

His main research interests are Strategic Management discipline and Tourism Industry, both in companies and in destinations.

Since 2004 he heads the Research Group named "Innovation and Development Strategies in Tourist Firms" (GEIDETUR), included in the Andalusian Government's Plan of R&D&I. 

Prof. Vargas-Sánchez has carried out academic activities, both in researching and teaching, in different Universities and higher education institutions around the world, in the five continents.

Nowadays, he serves as Visiting Professor in the UK at the York St John Business School and the School of Business and Entrepreneurship of the RAU (where in addition he is a member of its Advisory Board), and in the University of the Algarve (Portugal), where he also is invited researcher and member of its General Council. Additionally, he collaborates with the Agency for Assessment and Accreditation of Higher Education, in Portugal, as external expert.

He has served in several positions in the University of Huelva, where he is Full Professor, but in addition he leads the Spanish-Portuguese Network of Researchers on Tourism (REINTUR). 

Dr. Anne-Marie Lebrun

Anne-Marie Lebrun holds a PhD degree in Management Science from the IAE (Business Administration Institute) at the University of Burgundy, Dijon France. She has a Master’s Degree in Tourism Management from the CEDERS (Economics Departments, Institutes and Research Centers in the World) at the University of Aix-en-Provence in France. 

She is Associate Professor in the University of Burgundy. She was Vice-President of the University of Burgundy, delegated to the continuing education and professional education for adults. She was also official representative for the education authority of Burgundy. Between 1990 and 1999 she was studies manager at the Chamber of Commerce of Dijon in charge of economic observatory and marketing surveys. Her research interests and publications are in the field of consumer behavior in tourism ; sport tourism ; social representation and brand.

Dr. Patrick Bouchet

Patrick Bouchet holds a PhD degree in Sport Sciences (Sport Marketing and Management) from the University of Grenoble, France. He’s a Full Professor at the University of Burgundy (France) and a member of the Socio-Psychology and Sport Management (SPMS) research group. He is the director of the Research Master in Social Psychology and Sport Management, and Director of Doctoral School LISIT (Human and Social Sciences). He is widely interested in actors’ behaviors (consumers, groups and organizations) linked to the sport consumption (event, tourism and retailing) and social responsibility. His tourism interests are in the field of Natural Parks and sustainable development, experiential and cross-cultural behaviors.

Dr. Namjae Cho

Dr. Namjae Cho is the Professor of the School of Business, Hanyang University, Seoul, Korea. He received his Ph.D. in MIS from the School of Management of Boston University, U.S.A. He is the director of YES(Young Executive Spirit) family business MBA Program and director of Indo-ASEAN Business Center of Hanyang University. Out of academia, in Korea, Dr. Cho served as the member of advisory board to Korea Ministry of Culture and Tourism, Korea Ministry of Information and Communication, City of Seoul, Seoul Metropolitan Transit Railway, and Korea Information Society Development Institute. He was also invited as research advisor to the University of Paris, Sud in 2014, and policy reviewer to the Authority of Tourism of Taiwan in 2010. In 2014 Prof. Cho was invited as the advisor to Korea Tourism Industry Association.

Dr. Emile C. J. Sheng

Dr. Emile C. J. Sheng is the President of LDC Group, a franchise including five brands covering twenty hotels and several restaurants in Taiwan, China, and Italy. Over the years, Dr. Sheng’s career path has taken several unexpected turns, having experiences ranging from business, politics, media, as well as academia. He was Taiwan’s Culture Minister prior to the current job, and also served as Taipei City Government’s Commissioner for the “Research, Development and Evaluation Commission.” He also was CEO of the “Organizing Committee for the 2009 Deaflympics” and “Foundation for the Republic of China Centennial Celebration, ” in charge of two major events in recent years.

Prior to being a public servant, Dr. Sheng was a political science professor at Soochow University. He was also a political commentator and hosted several television talk shows. He received his Ph.D at Northwestern University. 

Mr. Hsiao-Kuang Ho

Mr. Hsiao-Kuang Ho received his master’s degrees in business of Ling Tung University. He was the managing director of Hualien Farglory Ocean Park and the associate managing director. Now, he is the managing director of Nan Ran Hu Entertainment Company and Hi-Scene World Enterprise Company. Mr. Ho grew up in Nantou County, where is the only inland county in Taiwan, but manages the biggest museum of marine biology in Taiwan. Depending on his enthusiasm and the professional philosophy of operation, National Museum of Marine Biology and Aquarium received the honor of the first price of an appreciation which commons the ranking of service industry in Taiwan. In addition, he manages more than half of the amount of highway service areas in Taiwan. Because of his experience, he has a great thought and philosophy of tourist services.